In the United States, the warehouse-style chain store Costco, though well-loved, can sometimes leave consumers feeling weary of the same ordinary products. Therefore, Costco occasionally introduces various new items to keep things fresh, and this month, several newly launched products have been warmly welcomed by fans.
Costco’s new product inventory is full of randomness, sometimes unexpectedly selling rare items like a type of cactus or merino wool socks. The buyers always strive to keep customers intrigued, turning shopping for new products in the store into a treasure hunt.
This month, Costco fans have discovered some cool new items, ranging from beverages to groceries, with some products even carrying a hint of mystery – items that are hard to find outside of Costco, including a Taiwanese-style soy milk that has become popular among the Chinese community.
Here are 8 Costco new products that customers can’t get enough of.
Some customers browsing the shelves at Costco came across the popular Taiwanese favorite, Fu Hang sweet soy milk.
“I just went to the Tacoma, Washington Costco looking for my favorite KS vanilla soy milk (unsweetened by Your Good Foods brand) because I thought it was the only soy milk available, only to find out they now have KS original soy milk and a new product – Fu Hang sweet soy milk,” one customer said.
“I had this for breakfast in Taiwan in February! So excited! Hope I can find it,” another fan shared on Instagram.
This soy milk is also available at Costco stores in Chinese-populated areas in the Bay Area of California.
Costco’s Kirkland Signature Chicken Waffle Combo is a hit among customers.
“I bought this combo on a whim, it seems to be a new product. The cashier even asked about it when checking out. The chicken tastes great. I prefer the dark meat as it’s more flavorful and less likely to dry out. The chicken is well-seasoned, air-fried for 12 minutes, resulting in beautifully crispy chicken. The only downside is that each waffle combo comes with 4 pieces of chicken. Priced around $15, my partner and I still had 2 waffles left after finishing, and we will definitely buy it again,” a member said.
Some Costco stores are now selling Jif Snappers Peanut Butter & Pretzel Snack bars, which might be an exclusive Costco product as there is no related information found online.
“Peanut butter? Pretzel snacks? Milk chocolate? Before I could even comprehend, it was in my hands. I’ve never seen anything like this before,” a Reddit user remarked.
In the Southeastern United States, Costco stores are stocking AWAKE Salted Caramel and Salted Almond Dark Chocolate Bite Mix, with 32 pieces per pack. Each individually packaged chocolate bite contains 50mg of caffeine.
“The salted caramel flavor is rich with creamy buttery notes, slightly salty; the salted almond flavor offers a rich crisp texture and smooth dark chocolate – AWAKE is the most delicious remedy when you’re feeling sleepy at 3 pm!” wrote the CostcoBuys account.
AWAKE is a functional chocolate brand founded in Canada in 2012, providing delicious, convenient, and effective caffeine alternatives.
This assortment of Pressed Juicery functional wellness ice lollies in multiple flavors is an exclusive packaging new product at Costco, with expiration dates until September 28.
“Each bottle promotes immunity enhancement, digestive balance, and hydration, all while tasting absolutely delightful. It’s almost like juicing, both time-saving and effortless, so hurry to Costco to stock up! The 8-pack of Pressed Juicery healthy ice lollies will last you the entire summer!” wrote CostcoDoesItAgain’s Instagram account.
Headquartered in California, the health brand Pressed Juicery is known for its nutrition-rich juices and functional beverages.
With summer in full swing, why not try the Frollies mango ice lollies now available at select Costco locations.
“I love these Frollies fruit ice lollies too much. They just hit the shelves at our Maryland store,” shared a Reddit user.
Another user commented, “Costco now has a package deal with strawberry and mango flavors. First time I’ve seen mango flavor available.”
Some Costco stores are selling this refrigerated organic Perfect protein bar. “Perfect protein bars are great, but please note, they are not low-calorie protein supplements. They are high-energy bars. If you’re hiking or need a nutritional boost between meals, they are definitely a top choice,” suggested a customer.
The Deep Indian Kitchen brand’s butter chicken Kathi rolls are a favorite among customers, now available at some Costco locations.
A Chinese customer commented, “This is one of the best frozen ready-to-eat foods I’ve had in years, I highly recommend it.”
“The sauce has a great texture and the flavor is smooth. Although it does have a spicy kick, it’s well balanced with the tomato and creaminess. This is one of the few things with cilantro that doesn’t taste soapy or off-putting to me. (I have that gene issue where cilantro tastes like soap in my mouth, so that’s great!)”
The customer also noted that while it does have some spiciness, the flavors of tomato and cream balance well. The chicken itself is delicious, the wrap is crispy and tasty, and the variety of flavors is excellent. Really hope they continue selling it for a while.
（This article is based on an article from Eat this not that website）