Chinese Actor Jing Boran gained popularity for his role in the urban emotional drama “Sunny Spring” where he personally wrote the opening titles for each episode, sparking widespread discussion outside of the show.
Jing Boran and Sun Qian starred in “Sunny Spring,” which has been gaining momentum recently. As of September 2, the number of views has exceeded 300 million. Originally a television drama with ordinary production costs, the series has now become a hit right from the start. With the increasing popularity of the show, the main actors’ salaries have been revealed. Jing Boran, who plays “Luan Nian,” received a salary of 10 million RMB, becoming the highest-paid; followed by Sun Qian, who plays “Shang Zhi Tao,” earning 4 million RMB, Liu Xiaobei as the second male lead “Sun Yuan Zhu,” earning 600,000 RMB, and Qi Tianqing as the female lead’s close friend “Sun Yu,” earning 500,000 RMB.
It is worth noting that Jing Boran not only played the male lead but also served as the stylist for the character “Luan Nian.” As the character “Luan Nian” earns an annual salary of up to 20 million RMB in the drama, Jing Boran utilized his high-end resources to bring in 120 sets of exquisite clothing, including luxury brands like Hermes, Chanel, and YSL, to create the male lead’s look.
Furthermore, the official “Sunny Spring” crew confirmed that during the script reading stage, Jing Boran voluntarily suggested writing the title for each episode by hand. In order to perfectly match the artistic atmosphere of the series, he meticulously refined and adjusted 17 drafts, showing his full dedication.
Fans and viewers could immediately recognize the distinctive “Jing-style font” while watching the show. His handwriting is casual and elegant, carrying a unique literary vibe and fresh warmth. From the first episode’s title, “Not accepted: ‘You are not qualified in my eyes,'” to the second episode’s “L: Work is not child’s play,” and the third episode’s “In gratitude, offering oneself,” and the fourth episode’s “Come home with me.” These uniquely styled title fonts all came from Jing Boran’s hand.
In fact, Jing Boran’s handwriting has long been renowned. In the variety show “Flowers and Young II” in 2015, his handwritten character “flower” caused a sensation. That same year, he collaborated with Hanzi repository to handwrite 3,000 commonly used Chinese characters, launching the “Hanzi Jing Boran Font,” becoming the first Chinese male star of the new generation to have an exclusive font library. The copyright fee at the time reached up to 3 million RMB, equivalent to a value of 1,000 RMB per character. Jing Boran donated all of these earnings to charity, becoming a well-known story.
With the success of the drama “Sunny Spring,” the “Jing Boran font” has once again trended on social media. Netizens have been praising his writing talent and posting his handwritten characters, adding more discussion topics to the drama “Sunny Spring.”