McDonald’s will launch a new product in its U.S. stores in March, making it the largest burger in the history of the fast-food chain, called the Big Arch Burger.
The company stated that this is the biggest and most prominent burger they have ever introduced.
In terms of ingredients, this product differs from other McDonald’s burgers as it includes crispy onion strings in addition to lettuce and pickles, topped with Big Arch Sauce. McDonald’s describes the sauce on its online menu page “Menu Spotter” as “a rich creamy sauce that perfectly balances the flavors of mustard, pickles, and sweet tomatoes.”
The outer layer of this burger uses a toasted small round bun sprinkled with sesame and poppy seeds. Inside, the burger contains two quarter-pound beef patties with three slices of melted white cheddar cheese sandwiched between them.
The company says, “This is truly the ‘most McDonald’s, McDonald’s burger’.”
Starting from March 3rd, this burger will be available for a limited time in all participating restaurants across the U.S., according to McDonald’s.
Previously, this burger was test-marketed in several European countries including Germany, Portugal, France, Switzerland, and Canada. In the United Kingdom and Ireland, it has become a permanent menu item.
McDonald’s stated in a release that this oversized burger was introduced in response to consumer demand for larger beef patties in their burgers.
Jill McDonald, Global Chief Restaurant Experience Officer at McDonald’s, mentioned during the company’s fourth-quarter earnings call, “We started testing the Big Arch Burger about a year and a half ago, and it has shown strong appeal in several markets.”
The price of this burger has not been announced yet, with McDonald’s stating that prices will be determined by each individual store and may vary by region. However, based on pricing in international markets like the United Kingdom and Ireland, the cost of this burger in U.S. restaurants could fall between $10 to $11.
(This article was adapted from a report by “USA Today”)