In the news from Epoch Times on April 27, 2026, even before the start of the 2026 FIFA World Cup final, ticket prices have surged on the resale market. According to data from FIFA’s official resale platform, four consecutive tickets are currently listed for sale, with each priced as high as $2,299,998.85, nearly reaching $2.3 million, with a total price approaching $9 million, setting a record high.
The final match is scheduled to take place on July 19, 2026, at MetLife Stadium in East Rutherford, New Jersey. The aforementioned high-priced tickets are located in section 124, rows 45, seats 33 to 36 on the lower tier of the stadium’s seating, positioned behind the goalposts.
FIFA has stated that their official resale platform, the Resale/Exchange Marketplace, allows ticket holders to set their own resale prices, with the organization itself not intervening in the pricing. However, the platform charges a 15% ticket purchase fee to the buyer and a 15% resale service fee to the seller.
Significant price differences are evident for different seats on the same platform. For instance, a seat in section 146, row 32, seat 33 near an aisle (marked as “Easy Access Standard Seat”) is priced at around $207,000, while a seat in section 310, row 26, seat 23 on the third level (Category 2 ticket) is priced at $138,000, with the adjacent seat 21 priced at only $23,000.
Furthermore, the lowest-priced ticket on the platform that day was approximately $10,923.85 for four consecutive seats in section 323, row 23 on the upper tier, near the top and positioned behind the goalposts.
FIFA emphasized in a statement that their ticket sales and secondary market mechanisms align with common practices in the organizing country’s major sports and entertainment industries, and the associated resale service fees are in line with standards in the North American market. FIFA also stressed the use of variable pricing strategy to adjust ticket prices based on market demand, aiming to optimize sales performance, enhance attendance rates, and reflect the reasonable market value of the event.
FIFA further stated that the income generated from the World Cup event will be reinvested in their 211 member associations globally, to promote the development of football and grassroots infrastructure.