Toyota leads the mainstream and luxury car markets with its Lexus brand ranking among the top-selling luxury car brands. “Car Magazine” has selected the current best-selling luxury cars in the United States, with two Lexus models taking the top spots, showcasing Toyota’s strong position in the industry.
Here are the top ten best-selling luxury cars so far this year.
The Lexus RX can be considered the pioneer of luxury crossover vehicles and remains the most popular luxury car model in the United States. Despite a 7% decrease in sales compared to last year, the RX still comfortably maintains its lead over its sibling model, the NX, securing the top spot.
The Lexus RX family, spanning five generations, continues to present a solid compact luxury SUV image with smooth driving experience, excellent manufacturing quality, and comfortable seating.
The 2025 Lexus RX350 offers both pure gasoline and hybrid powertrain options, with the base model featuring a turbocharged four-cylinder engine capable of producing 275 horsepower and 317 pound-feet of torque. This power performance is suitable for those not seeking a wild driving experience.
In terms of luxury car models, the Lexus RX excels in providing a comprehensive comfortable experience. While the 2025 Genesis GV70 may appear more modern and sophisticated in comparison, Lexus fans should not be disappointed with this latest version of the reliable SUV.
The NX is not the smallest SUV in the Lexus lineup – that title goes to the UX. However, the NX competes in the field of compact luxury SUVs against models like the Audi Q3 and BMW X1. Despite this competition, the NX’s sales far surpass all the mentioned models, with a 5% year-on-year increase in the first quarter.
The stylish exterior and luxurious comfortable seats of the Lexus NX contribute to a stable driving experience. The NX offers four powertrain options to choose from, including two traditional gasoline engines (NX250 and NX350), a hybrid powertrain, and a plug-in hybrid option. The turbocharged engine of the NX350 provides strong power but the NX is not intended to be an exhilarating model.
As the second smallest crossover in the Lexus lineup, the NX is designed for commuting to stores or offices, making it an ideal choice for leisurely sightseeing with family and friends. Buyers seeking more driving pleasure may consider competitors like the Audi Q3, BMW X1, or Mercedes-Benz GLA-Class.
SUVs have become a cornerstone product for BMW, with the midsize SUV BMW X5 leading the charge as the best-selling BMW model. Despite nearing the end of its lifecycle since its 2019 debut, the current X5 saw a 17% increase in sales in the first quarter.
The X5 offers a turbocharged inline-six engine, twin-turbo V8 engine, or plug-in hybrid powertrain, all providing ample power. Overall, the X5 is a satisfying luxury SUV with exquisite features and a pleasant driving experience.
While Buick may not be as versatile a luxury brand as many others on the list, the Buick Enclave crossover competes in the compact luxury SUV segment with its competitive pricing, specifications, and size. The 2024 Enclave saw a significant year-on-year sales increase due to its new front-end design.
The visually appealing and flowing design of the Buick Enclave, with its compact and unique styling, is a key feature of any luxury car. Similar to its competitors, Buick equips the Enclave with a four-cylinder turbocharged engine for power. However, the interior materials and performance of this model may not match up with its competitors, as even the top-tier Avenir model demonstrates.
Though the Mercedes-Benz GLE-Class SUV’s sales may not surpass BMW’s, it remains the best-selling model in the Mercedes lineup. These sales figures include the AMG performance version, GLE Coupe, and plug-in hybrid GLC450e.
The 2025 Mercedes-Benz GLE-Class models provide luxury SUV consumers with a midsize option between the compact GLC and larger GLS models. The GLE series offers four different engine choices, ranging from turbocharged inline-four engines to twin-turbo V8 engines.
If you prioritize luxury over performance, the GLE-Class sedan is an excellent choice.
The new Q5 is set to be released soon, with the previous model’s sales remaining strong. Sales in the first quarter increased by 19%, with Audi indicating that both the new and old models will be sold simultaneously. Deliveries for the new model are expected to begin in May.
The 2025 Audi Q5 is a compact luxury SUV with a premium appearance and high-tech features. Like its predecessor, the new Q5 comes standard with all-wheel drive and is powered by a turbocharged four-cylinder engine producing 268 horsepower. The interior design has been improved but still reflects Audi’s minimalist style.
The GLC lineup from Mercedes-Benz includes a wide array of models, such as plug-in hybrid versions, coupe-style and two AMG performance models: the GLC43 and GLC63. These models, including the standard GLC300 SUV, collectively achieved strong sales performance in the first quarter, surpassing last year by a significant margin.
Finding a balance between utility and size, this compact SUV is one of the most popular models. If you’re looking for a compact luxury SUV that combines high-end luxury and brand prestige, the 2025 Mercedes-Benz GLC-Class should be on your consideration list. The conservative sheet metal style of this vehicle is meticulously crafted. The GLC shares a platform with the powerful C-Class sedan.
The only Volvo model on the list is the compact luxury SUV XC60. The 2026 model will undergo a redesign, featuring a new grille and other visual enhancements.
The Volvo XC60 SUV cleverly blends understated Scandinavian style with practical and sophisticated interior design, creating its own unique charm. Modern Volvo features, including Thor’s Hammer headlights and elegantly curved Nordic front seats, add to its appeal. XC60 buyers can choose between two power systems: the 247-horsepower B5 and the 455-horsepower T8 plug-in hybrid system.
This full-size luxury SUV has become Cadillac’s top-selling model, not including the new electric model Lyriq, which sold 1,956 units. The Lyriq is Cadillac’s flagship luxury three-row full-size SUV, bold and technologically advanced.
The compact luxury SUV X3 recently underwent a redesign for the 2025 model year. Despite a 32% decrease in sales in the first quarter, it remains BMW’s second best-selling model.
First introduced in 2004, the BMW X3 led the trend in the compact luxury crossover market and became BMW’s best-selling model. The all-new fourth-generation 2025 X3 builds on this solid success with incremental updates and improvements focused on enhancing the model rather than a complete overhaul.
All-wheel drive will be standard for the 2025 model, with the performance-oriented M40i being replaced by the M50. BMW also cautiously introduces new technology, including more audio and video streaming services. The four-cylinder and inline-six power systems make a return, each equipped with mild hybrid components and slightly increased power output. The pure electric iX3 will be built on a completely different platform and launched alongside the new X3.